Destinations

Destination Growth Services

Empowering regions to grow, innovate and thrive through exceptional tourism strategies

At Exceptional Experiences, we partner with destinations across Australia, New Zealand and the Pacific to design, build and grow thriving visitor economies.

Led by tourism growth strategist Sarah Colgate, we specialise in supporting local councils, RTOs, LTOs and regional alliances to unlock the full potential of their tourism offerings.

We work with you to deliver transformational visitor experiences, build industry capacity, and drive sustainable growth for your destination.

Contact Us
Sarah Colgate
Email:
info@exceptionalexperiences.com.au
Call:
0491 729 043

How We Help Destinations Succeed 

Experience & Product Development

Build a destination that visitors want to return to and talk about.

We help you:

  • Audit existing tourism offerings to identify growth opportunities.

  • Work with local operators to develop high-yield, bookable experiences in key areas like cultural, culinary, Indigenous, nature-based, and wellness tourism.

  • Guide stakeholders to create emotionally resonant, story-driven experiences based on the Transformational Experience Model.

Multiple people kayaking in turquoise waters near a lush, jungle-covered shoreline with large limestone cliffs in the background.
Sarah-Colgate-Tourism-Innovation_Destination Night Sky Tours
Two women and a small boy hiking on a walkway overlooking a scenic bay surrounded by green mountains.

Capacity Building & Mentoring for Local Operators

Stronger operators mean a stronger destination.

We deliver:

Tailored workshops, coaching and mentoring to up skill tourism businesses.

  • Practical support to grow visitation year-round, improve pricing and packaging, and develop export-ready, profitable products.

  • Digital marketing and sales training to build long-term resilience.

  • Ongoing programs that foster collaboration and drive industry-wide uplift.

Visitor Experience & Dispersal Strategy

Extend stays. Spread the benefits.

We work with destinations to:

  • Curate themed itineraries, trails and hero experiences that encourage dispersal.

  • Promote shoulder-season visitation and unique local stories.

  • Improve in-destination tools like signage and digital guides.

  • Align visitor experience with local infrastructure, planning, and services.

Two hikers with backpacks overlook a scenic bay with rocky islands and turquoise water.

Innovation & Regenerative Tourism

Create a tourism future that benefits both visitors and communities.

Our support includes:

  • Implementing innovation programs guided by the Destination Innovation Matrix.

  • Embedding regenerative principles into tourism development.

  • Encouraging sustainable growth that protects cultural and environmental assets.

Stakeholder Engagement & Industry Collaboration

We bring your tourism ecosystem together.

  • Facilitate destination-wide collaboration with government, industry and community.

  • Host engagement sessions, forums and think tanks.

  • Develop Destination Management Plans with stakeholder input and long-term vision.

Group of five young friends smiling and posing outdoors, with a historic European town and cloudy sky in the background.