Build Long Term Sales for Your Tourism Business
The Strategic Approach to Sales
Here's how we think about your sales growth:
Phase 1: Dominate OTAs (Fastest ROI) Build a high-performing OTA presence that consistently drives bookings and revenue. This is where you get the most bang for your buck.
Phase 2: Diversify Strategically (Long-term Growth) Once OTAs are performing well, add complementary channels (domestic sales, trade partnerships, corporate groups) to maximise revenue and reduce dependency on any single channel.
Phase 3: Integrated Sales Strategy (Sustainable Scale) Manage a diversified sales portfolio that works together with OTAs as your consistent revenue engine and trade channels adding volume during strategic periods.
COMPLEMENTARY SALES SERVICES: Build Additional Sales Channels
Once your OTA foundation is solid and delivering consistent growth, we can help you expand into other proven sales channels. These work well as secondary growth strategies listed below.
Domestic Leisure Sales
Tap into Australia's thriving domestic market. We help you:
Develop seasonal and event-driven campaigns
Get featured in travel trade promotions
Connect with Australian travel wholesalers and agents
Best for: Businesses wanting to diversify beyond international OTA bookings and capture domestic travellers.
Inbound & International Trade Sales
Position your product with international tour operators, wholesalers, and tourism bodies. We help you:
:Develop contracts and rates for Inbound Tour Operators (ITOs)
Build relationships with international distributors
Align with Tourism Australia and global campaigns
Best for: Experiences with strong international appeal or those wanting to reach high-volume tour groups.
Student & Education Travel
Unlock year-round revenue from schools, educational groups, and youth organisations. We help you:
Develop curriculum-aligned educational packages
Connect with schools and education travel agents
Position your experience as both engaging and educational
Best for: Experiences with cultural, historical, or learning value—from school excursions to cultural exchanges.
Why Work With Us - Exceptional Experiences
With over 25 years of hands-on experience in tourism as business owners, strategic marketers, and industry leaders our team understands this industry because we’ve lived it.
We know how to speak the language of travel buyers, navigate complex distribution systems, and turn strategy into real, measurable revenue.
At Exceptional Experiences, we don’t chase vanity metrics, we focus on what actually drives results. Whether it’s increasing your bookings, building stronger direct sales, or improving your visibility on OTAs, everything we do is designed to deliver outcomes that matter.
We work with tourism operators who are ready to move from overwhelmed to optimised and we are here to guide you every step of the way.
Ready to Grow Your Sales?
We help tourism operators like you increase bookings, optimise distribution channels, and build sustainable, profitable sales strategies. Whether you’re looking to boost OTA performance or expand into new markets, our expert team is here to help.
Additional Sales Services We Offer:
Domestic & international trade sales strategies
Online Travel Agent (OTA) management & support
Product packaging, combos & campaign development
Education & student market development
Industry representation & B2B connections
Sales training for you and your team
Let’s unlock more revenue, more reach, and more results.