Growth Action Guide: Maximising Your Tourism Product Sales on Online Travel Agents (OTAs)

$299.00

OTAs can be an important part of your market mix, but the commission needs to produce a return.

This guide helps you review how well your tourism products are performing across OTA channels. It covers listing visibility, product content, pricing, availability, reviews, differentiation and performance tracking.

Use it to identify where your listings could be stronger, where you may be losing sales and which channels deserve continued attention. It can also help you make more informed decisions about which OTAs fit your business rather than simply listing everywhere.

OTAs can be an important part of your market mix, but the commission needs to produce a return.

This guide helps you review how well your tourism products are performing across OTA channels. It covers listing visibility, product content, pricing, availability, reviews, differentiation and performance tracking.

Use it to identify where your listings could be stronger, where you may be losing sales and which channels deserve continued attention. It can also help you make more informed decisions about which OTAs fit your business rather than simply listing everywhere.

Unlock More Bookings and Bigger Profits with the Ultimate OTA Growth Guide for Tourism Operators

Are you a tourism operator feeling overwhelmed by Online Travel Agents (OTAs) like Viator, GetYourGuide, and Klook? Struggling to stand out, drive bookings, or understand how to make these platforms work for you — not against you?

This step-by-step Growth Action Guide is your ultimate resource to finally take control of your OTA strategy and turn high commissions into high conversions. Designed by award-winning tourism strategist Sarah Colgate, this guide combines real-world expertise with proven strategies that actually get results.

What You’ll Learn Inside:

How to increase visibility in OTA search results and show up where your customers are booking.
The exact formula for high-converting content that makes your listings irresistible.
Smart pricing and availability tips to secure year-round bookings.
How to harness the power of reviews and social proof to dominate your category.
Product innovation techniques to stand out from the competition.
Performance tracking methods that help you grow faster and smarter.

Perfect For:

Tour & activity operators launching or scaling on OTAs
Experience-based tourism businesses wanting to grow bookings year-round
Anyone tired of guessing and ready to implement what actually works

Why This Guide Is Different:

This isn’t fluff or generic advice. It’s a tourism growth playbook developed by someone who’s been in your shoes. Sarah Colgate has:

Owned and scaled 3 multi-award-winning tourism businesses
Partnered with all major OTAs — and knows how to make them work
Led a successful management buyout and built businesses that run without her
Trained operators across Australia to increase revenue through effective sales and marketing

“This guide is like having your own tourism business mentor on your desk — showing you exactly what to do to increase sales and scale sustainably.”

Includes Bonus Tools:

List of 40+ Global and Regional OTAs you can sell through
Audit checklist to improve your current listings immediately
Real-world examples of what top-converting listings include
Pro tips and insider insights from the Future of Distribution reports

Ready to Sell More Without the Stress?

This is more than a guide — it’s a revenue-generating system. Learn how to make the most of OTAs as a strategic growth channel, not just a necessary evil.

👉 Get instant access now or book a FREE 15-minute strategy call with Sarah Colgate to kickstart your OTA transformation.

Book your call here

Let’s build a tourism business that’s profitable, scalable, and sustainable — all year round.