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Guests rarely move straight from seeing your business to making a booking.
They may find you on Google, visit your website, read reviews, check social media, compare an OTA listing and return later to book.
This guide helps you map those touchpoints so you can see where your business is visible, where potential guests may be dropping out and where information is inconsistent or missing.
Use it to improve the booking path and build stronger direct booking capacity alongside your existing trade and OTA channels.
Guests rarely move straight from seeing your business to making a booking.
They may find you on Google, visit your website, read reviews, check social media, compare an OTA listing and return later to book.
This guide helps you map those touchpoints so you can see where your business is visible, where potential guests may be dropping out and where information is inconsistent or missing.
Use it to improve the booking path and build stronger direct booking capacity alongside your existing trade and OTA channels.